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According to Merrill Lynch and Capgemini,
there are 2.8 million people in Asia with total assets of more than $1
million. Those people had a combined wealth of $9.5 trillion at the end of
2007, a 12.5% jump from the previous year, which was higher than a global
expansion rate of 9.4%.
In the past five years, private banks in
Asia, excluding Japan, tripled assets under management to $600 billion,
according to Calamander Group, a consultancy in Singapore. UBS, Citigroup
Inc., HSBC Holdings PLC, Credit Suisse Group and Merrill Lynch together
accounted for more than half of the total. -
2008 November 21 WALL
ST. JOURNAL
By end 2007, Asia-Pacific millionaires, whose
financial assets exceed US$1 million, increased 8.7 percent and their wealth
grew 12.5 percent to US$9.5 trillion.
The number of Hong Kong millionaires rose 10.2
percent. Their average wealth amounted to US$5.4 million, making them the
region's richest. They put a third of their assets into equities and 23
percent into real estate investments.
Asia-Pacific millionaires in general invested 26
percent of their wealth in stocks and 13 percent in property. -
2008 September 26
THE STANDARD
Over the past five
years, the major
private banks in Asia have tripled
assets under management from US$200
billion to US$600 billion today, according to managing director
of Calamander Capital, a Singapore-based investment and advisory firm.
- 2008 March 25


Top bankers: why so few women?
Some areas of banking seem more suited to females than
others
The general traits for success in top female bankers are passion, ambition, excellent communication skills, strong discipline, and the drive to achieve them, going by extensive interviews with 19 top female bankers
here [in Singapore].
Both genders can possess the above
traits. Why then are there fewer women in investment banking than in private
banking?
Stuck to the Blackberry, getting just
four hours of sleep daily . . . with intense demands on their time, the life
of the investment banker requires male-like traits of being unemotional,
aggressiveness in fighting for deals, and a left-brain dominance.
Conversely, private banking requires
skills more commonly associated with women such as being a good listener and
empathising with people. Oey Bie Lan, managing director at an international
private bank, sums it up thus: 'Private banking needs a personal touch - the
ability to build deeper, interpersonal relationships even with the second
and third generations of the clients' families.'
The labyrinth of challenges
Female bankers want to be career women,
'home affairs ministers' and fulfil their interests all at the same time.
These different roles, fighting for a share of the same 24 hours, bring
about the split-allegiance challenge that many women face as they scale the
corporate ladder. Since there's less time for networking, the reduced social
capital can be an impediment to their career advancement.
So is travelling, as men are more likely
to be selected for long-term overseas assignments because they can mobilise
their families more easily than women. This, as suggested by a private
banker, may also be the reason why there are so few top women CEOs as a 'CEO
of a bank needs to have experience in various parts of banking and great
overseas exposure'.
Women are also not as aggressive when
asking for rewards, such as promotions and bonuses, or taking credit for
work done. This can be attributed to two reasons: societal perceptions that
self-promoting behaviour in a woman signals a lack of modesty; and not
wanting the added responsibility that comes with promotions, due to the fear
of having less time for the family and loneliness at the top.
Is all hope lost?
Fortunately for women here, Singapore's
society advocates meritocracy. Hence, gender stereotypes and discrimination
which impede women's career advancement are less prevalent in Singapore than
in Japan and Korea. Additionally, Singapore's society is more accepting of
women taking up flexi-work schemes.
Singapore's infrastructure has also made
career progression easier. Due to the country's small geographical size and
existence of close-knit extended families, support for the working woman is
abundant. Parents are often more than happy to take care of grandchildren.
Domestic help, in the form of maids and tutors, is also readily available.
Emotional support from role models and
mentors is also important for the working woman. Female mentors, with
greater experience, will be able to advise on problems commonly faced by the
bankers.
It is especially critical to manage the
expectations of the spouse and children. A banker in senior management
described how she sets expectations: 'When there are conference calls at
night, I would inform my family beforehand that I need to focus on the
calls, and get them to understand.'
Institutional support can come from banks
through the implementation of flexi-work schemes for less client-intensive
roles, as well as external alliances, such as the Financial Women's
Association. Founder Tan Su-Shan revealed that she set it up as 'a support
system to help women rise through the ranks'.
Possibilities
For most men, success is defined by their
careers. For women, however, they have many choices. As a corporate banker
remarked: 'Women's status in life and definition of success can take many
forms: fulfilment as good mothers and of their interests. They are not
restricted to work.'
What can the aspiring female banker
do?
She can find her own niche to sustain her
passion. Understanding her passion, the female banker must then have the
right attitude - prioritising her many commitments, deciding what to
sacrifice, and being open to opportunities. Complementing the right
attitude, female bankers should have the right behaviour of not being shy to
ask for things, be it work-related rewards or help from family members.
To maximise human capital from the female
gender, banks can be more forthcoming about institutionalising flexi-work
schemes, establish mentorship programmes, and be open to and celebrate
different models of success in the workplace.
Kate Hu, Koh Woon Teng and Loh Hui
Shan were final-year graduating students of the Nanyang Business School when
they wrote this article. Dr Fock Siew Tong is the school's associate dean
(external relations) and associate professor of banking & finance at
Nanyang Business School, Nanyang Technological University. He was their
faculty supervisor for this research.
- Published 2008 October
13 BUSINESS TIMES
WEALTH
Borderless banking and the global
citizen
The global citizen is a group that has
multiplied fast with a reported 4.7 million expatriates living in
Asia-Pacific. In particular, wealthy families are increasingly global
families.
According to the Capgemini Report (2006),
at least 28 per cent of the ultra high net worth (at least US$30 million in
assets) have residences in multiple
countries, and some 37 per cent have
offshore financial accounts, others have to handle cross-border businesses
in different locales and family members living further and further apart.
While it is a perception that only the
high net worth or ultra high net worth have a need for a specialised and
globally oriented wealth management plan and service, increasingly more
people are becoming global citizens by virtue of their choice to take up a
new job, take up multiple citizenships or accumulate family ties.
Global employment and expatriate
situations are becoming commonplace. Deciding to take an overseas job is a
complex decision for an individual, one that involves a number of decisions
that will impact the family as well. It means having to uproot one's family
from their comfort zone and to consider both career and personal
implications.
Other than the personal considerations,
one's banking and investment needs will undoubtedly evolve. It becomes
necessary for one to navigate the complexities of managing wealth across
borders. The management of one's wealth will take on a new dimension and
might even require a host of international financial connections to ensure
that the different financial portfolios are aligned.
Diverse needs
The global citizen has diverse banking
and investments requirements, including the need to access their funds in
multiple locations. With increasingly easy access to information, their
expectations of financial service providers are justifiably raised. People
are increasingly looking to work with financial institutions which
understand both their global perspective and their perceived 'home country'
requirements.
The implications are that asset
allocation models and investment products need to cater to both, and clients
expect to have first-class transactional services as well. for instance, the
global citizen will need remittances, Internet banking and access to banking
accounts in their country of origin. and the high net worth global citizen
expects a private bank to offer services, beyond products, that deliver the
'home country' requirements.
For instance, an Indian expatriate
expects a bank to manage more than his domestic assets. Global Indians will
need investment advice based on an understanding of their unique needs and
goals, and more importantly, management of their wealth created worldwide.
They want a seamless, full-scale onshore and offshore offering.
The Standard Chartered Private Bank's
Global Indian programme addresses clients' needs through an ethnic lens
rather than a geographic one, offering a global private bank financial
service package. its private bankers are primarily global Indians themselves
and have the specialist knowledge and understanding to appreciate the
specific needs and aspirations of Indians. On the investment side, the
global citizen is faced with the need to review his investment portfolio and
wealth needs. Fundamentally, he would have to consider taking on a more
diversified approach to investments. from experience, a global citizen's
investment portfolio tends to be biased towards the home country, and needs
to be adjusted in line with the changing life phase, adopting a global
outlook. Some considerations:
- Composition of investments
The geographic location and type of
investments also gets affected. Generally, regional/global investing
becomes bigger.
- Professional advice
Access to professional advice becomes
increasingly important as clients become more sophisticated. Advisers
will make available more sophisticated investments, broadening access to
a wider range of products and investment instruments. For example, hedge
funds, private equity, single premium life insurance, or customised
structured products.
- Change in investment style
Moving into a new environment and
trying to balance new challenges at work while adapting to a new country
can be daunting and will reduce the amount of free time for other
activities like managing one's investments. Working with a financial
adviser will relieve one of the time and effort of doing so. One should
also consider allocating more assets to professionally managed
investments if access to information is not as readily available.
- Retirement planning
It would be prudent to review
retirement plans, in consultation with investment advisors in other
markets. Cross-border planning and collaboration with investment
advisors will be key in ensuring that all aspects of retirement planning
are taken care of and no stone is left unturned. Generally, one should
not hold too high a percentage of their total investments in cash. The
length of investment and capital growth are related. The longer the
funds are invested, the more important compound returns becomes to total
investment returns.
- Financial planning and insurance
As a global citizen would have
acquired assets in various countries, it's important to title and manage
these as part of estate management. Portable health insurance may be
needed to ensure that there is continuity in coverage when employment
conditions change. Another consideration would be to take up health
insurance providing regional coverage, rather than one which is single
country specific.
Where and what to invest in?
In the last 15 months, we have gone from
a period of 'greed' where investors really only thought of high returns to a
period of 'fear' where the global economic environment remains challenging
near term.
First, the credit crisis is likely to
continue to be of concern for some time to come. Second, global equities are
likely to trade volatile to weak whilst the credit market turmoil continues.
Third, while inflation should moderate, it will remain relatively high in
emerging market economies.
It is in these uncertain times that
investors need to stay the course through a balanced and diversified
investment strategy, while taking advantage of the opportunities that might
arise.
Are we nearing the end of the financial
turmoil? Probably not. We expect the secondary impact to slow economic
growth. Lower housing prices, lower share prices, slower economic growth and
heightened job insecurity should contribute to the consumer spending less in
the future. Expected corporate earnings haven't priced in the global
slowdown. In the short term (three months), the bank's asset allocation is
overweight cash, neutral on bonds and underweight equities. There are still
downside risks to equities and volatility will continue.
Right now, investors could manage risk
and exposures by:
- Diversification of assets (cash,
bonds, equities) and, within an asset class, diversification of
managers.
- Adopting total return strategies like
absolute return bond/equity funds or hedge funds to minimise risk.
- Investing in structured products for a
desired risk-reward return.
- Employing less leverage. Market
volatility is high and directional movements have been quite big. If a
position goes against a leveraged investor, they will be required to
sell assets into an illiquid and falling market.
- Having long equity exposure at the
lower end of the range for your risk profile.
- Stay as liquid as possible with
investments.
Diversification doesn't mean
investors will never have negative returns, but it does minimise the
risk and keeps one positioned for the future. More importantly,
regardless of the economic cycle, it is important for an investor to
work with a trusted adviser banker as one's needs and circumstances
evolve over time. for the global citizen with diverse banking and
investment needs, this becomes more pertinent.
The writer is head, Investment
Advisory Asia Pacific, Standard Chartered Private Bank
Growing wealth
Stock markets have fallen sharply this
year, soaking up a substantial amount of wealth. Consultants, however,
remain optimistic that global wealth remains on an upward trajectory.
Merrill Lynch and Capgemini, for
instance, expect the Asia Pacific wealth market to grow by nearly 8 per cent
a year over the next five years. The Boston Consulting Group is even more
optimistic, pegging the annual compounded growth rate at 11.4 per cent.
Even with a slower economy, some trends
are clear: Wealth markets are getting more concentrated - that is, wealthy
households own more than 80 per cent of global assets under management, says
BCG. Portfolios of the wealthy also tend to be well cushioned by cash and
hedging strategies that stand a better chance of preserving value.
One bright spot is that of 'passion'
investments, as highlighted by Merrill and Capgemini in their annual report.
Such investments include art, luxury cars, yachts and sports teams.
Last year, luxury collectibles and fine
art each accounted for roughly 16 per cent of the global demand. Jewellery
held third spot with a 13.8 per cent share and luxury travel 13.5 per cent.
The Forbes' Cost of Living Extremely
Well Index (CLEWI), which tracks the cost of a basket of luxury goods, rose
6.2 per cent from 2006 to 2007, more than double the inflation rate, as
cited in the Merrill and Capgemini report. Despite the significant price
increases, the report says luxury segments posted record sales figures last
year.
Among the Asian wealthy, jewellery, gems
and watches were their favourite, accounting for 19 per cent of the passion
dollar. This was followed by luxury consumables, wellness and collectibles.
Yet another hard asset dear to Asians is
property. In Singapore, in defiance of generally softer prices, all 30
private preview units of SC Global's apartments in Martin Road were snapped
up. A unit at The Sail @ Marina Bay was also recently sold for over $15
million.
But what of the future? Certainly some
segments will begin to feel the pinch of a slower global economy. But the
ultra high net worth segment may well remain resilient.
- 2008 September 26 BUSINESS
TIMES
Rich set to get richer when markets
improve
The rich and super rich will increase
their share of the world's wealth when markets eventually turn upwards.
So-called high net worth individuals (HNWIs),
especially in Asia, have been building up their cash reserves. The potential
flow into global markets is enormous. The wealth of the world's HNWIs
increased by 9.4 per cent to US$40.7 trillion in 2007, according to Merrill
Lynch and Capgemini.
The latest World Wealth Report estimated
that the number of HNWIs with financial assets of US$1 million or more has
reached 10.1 million, with average holdings of US$4 million.
There are now 103,300 ultra high net
worth individuals with financial assets of US$30 million or more, the report
said. Since much of their wealth is hidden in offshore accounts, this is
likely to be an underestimate.
Due to a slide in the value of assets,
notably stocks, property and hedge funds, the wealth of these HNWIs has
declined in 2008. Despite this, they still have huge resources that will
move back into global markets as soon as there are signs of a potential
revival.
The poor performance of global markets,
mutual funds, hedge funds and banks has made wealthy investors much more
cautious. After betting heavily on riskier assets in 2006 and the first half
of 2007, HNWIs began to retrench in the second half of 2007 and shifted
their investments to safer, less- volatile assets. By the year's end, HNWIs
were moving into cash/deposits and fixed-income securities. HNWI investors
in Asia and Europe, for example, set aside 25 per cent and 21 per cent in
cash and money market deposits.
According to the report, there are 2.8
million HNWIs in the Asia-Pacific region and 20,400 super rich with US$30
million or more. So what are these people doing with their money?
HNWIs tend to invest in local stocks and
bonds rather than foreign ones since they prefer to put their money in
things they are familiar with.
They have trimmed their allocations to
alternative investments from 20 per cent of their financial assets in 2005
to 10 per cent in 2006, falling further to 9 per cent in 2007.
Globally, hedge funds represented the
largest portion, that is, over 30 per cent of HNWIs' alternative
investments. But during the course of 2007, HNWIs grew more distrustful of
hedge funds as the credit crunch intensified, the report said. They raised
investments in sovereign bonds and other AAA fixed-income securities which
accounted for 27 per cent of their assets in 2007, up from 21 per cent a
year earlier. -
2008 July 7 THE
BUSINESS TIMES
Rich in China stashing their fortunes
abroad 8% of country's
wealth is offshore and proportion set to rise: consultants
Around 8 per cent of China's US$2.5
trillion wealth is parked offshore and the share is rising as the country's
economy opens up, boosting business for private banks in Hong Kong and
Singapore, consultants said yesterday.
The Boston Consulting Group said that the
Greater China region - comprising China, Hong Kong and Taiwan - is now home
to 45 per cent of the total US$10.6 trillion of wealth in Asia excluding
Japan.
'There is a substantial portion of money
that is already sitting offshore,' Tjun Tang, a Hong Kong-based partner of
the group, told reporters.
The wealth in the Greater China region is
forecast to grow to US$8.6 trillion by 2011, the consultancy group said in
its Wealth Markets in China report.
The data includes the wealth of
millionaires and a larger group of affluent people although the report said
that wealth was highly concentrated. Less than one per cent of households
hold more than two-thirds of China's personal wealth.
'In the near-term we are certainly
estimating that the offshore component is rising for Chinese money,' Mr Tang
said.
He added that most relationship managers
for China are based in Hong Kong, given the proximity to the mainland.
Ranu Dayal, a Singapore-based partner for
the group, said that Singapore also plays a role in product development even
if relationships are managed in Hong Kong.
China's growing pool of millionaires have
been monetising their assets by listing companies in Hong Kong and
Singapore, creating opportunities for global private banks, such as UBS and
Citigroup, to grab clients.
In Singapore, there are over 100 Chinese
companies listed on the stock exchange including firms such as property
developer Yanlord Land which has a market value of US$5 billion.
Mr Tang said the millionaires are parking
more wealth offshore because of their ability to list companies abroad and
move assets, compared to the mass affluents who face tighter regulation.
China will not match the level seen in
Taiwan where 25 per cent of wealth is outside the country, but overall the
net amount would increase as a strong economy boosts underlying wealth, Mr
Tang said. -- 2007 November 1 Reuters
According to an annual report on
global wealth compiled by Merrill Lynch and
Cap Gemini Ernst & Young,
the number of millionaires in China - with their wealth figured in U.S.
dollars - increased to 320,000 in 2005, a 6.8% increase from the year
before. Their average per capita holdings stood at $5 million, well above
the global average of $3.8 million for people in the high net worth bracket,
defined as those with more than $1 million in liquid
assets. China's wealthy also outpaced their neighbors; per capita
wealth stood at $4.7 million for Singapore's millionaires, and $2.7 million
for Japan's. - 2007 May
22 INTERNATIONAL
HERALD TRIBUNE

Global private banks manage US$4.6t for
super-rich
Asians estimated to hold more than 20% or US$1t
of assets
The rich are becoming the mega-rich and the number of Asian
multi-millionaires has increased substantially in the past year.
Global private banks, which cater for the super-wealthy, now manage in
excess of US$4.6 trillion, according to a study by Scorpio Partnership, a
London firm that specialises in wealth management.
The study doesn't break down the Asian proportion of this impressive sum.
It describes Asian-based banks as cagey about disclosing managed assets of
the super-rich.
Industry data show that Asia remains one
of the largest and fastest growing markets for private banking, according to
the bank. More than a quarter of the world’s 8.7 million high-net-worth
individuals, who possess at least $1 million in net assets, are located in
Asia.
Collectively, the total assets of these
individuals account for $7.6 trillion.
For the next few years, private wealth in
the region is expected to grow at an annualcompounded rate of 6.7% to reach
$10.6 trillion by 2010, the Citigroup release notes.
The bank claims it has more than 6,000
high-net-worth individuals (at least $10 million in net worth) as its
clients, including half of non-Japan Asia’s billionaires.
“Asia is, and will remain, a key
market for The Citigroup Private Bank, accounting for 29% of the private
bank’s global revenue and 34% of net earnings in 2006”. They also notes
the “promising outlook for many of the region’s economies and the
unabated rates of wealth creation”. - 29 March
2007
Private Banking in Asia
Wall
Street Journal
Anyone superstitious - or merely curious
- enough to flick through this year's Chinese Astrology predictions for The
Fate of Hong Kong might puzzle at the love or health forecasts. But on the
subject of money, the words have a familiar ring: 'The Wealth House is
perhaps the best among the twelve houses. Hong Kong is financially sound and
remains the goose continuing to lay golden eggs," it reads.
For those whose property interests
plunged by 55% in the wake of the 1997 Asian crisis, or whose shareholdings
crashed through the floor, this might sound like wishful thinking. Yet a
surprise 0.5% second-quarter GDP growth rise, following several quarters of
contraction, demonstrated a re-emergence of confidence in the territory.
Private bankers in Hong Kong back up the
figures: "We've seen a strong recovery in the local market," says
Nigel Jeacock-Fewtrell, director of the private clients group at Lloyds TSB
Pacific. "Customers are prepared to move out of cash and into more
adventurous investments such as property and equity."
Hong Kong's turnaround is proving more
gradual than some of its Asian neighbours: Singapore posted a 6.7% second
quarter GDP rise, South Korea 9.8% and Taiwan 6.1%, but the signs are
generally positive, as property prices stabilise, exports increase thanks to
a crackdown on smuggling from China and tourism regains ground.
A slew of private bankers are pacing
eagerly through their air-conditioned corridors, keen to sign up customers
with at least the magic figure of $1 million available to place on deposit.
Once this figure is reached, the banks lay on a plethora of services,
ranging from 24 hour phone access to platinum cards and leveraged foreign
exchange investment facilities.
Competition between banks is tough and
getting tougher. A number of mergers and acquisitions have taken place in
recent months, including the sale of Bank of America's Asian and European
private banking business to Union Bank of Switzerland (UBS) AG in March this
year. "There are around 70 players in the market," comments Raoul
Weil, head of private banking at UBS, "and there is not profit enough
for all of them. There are a lot of clients but too many competitors. You
can assume that not all will stay in the market."
Mr. Weil blames the high labour and
infrastructure costs of operating in Hong Kong for the present squeeze,
along with unrealistic expectations. "People thought they would outgrow
their start-up problems, but they haven't grown quickly enough to make
things happen. Some of the players were betting on 20 or 30% growth per
year, which was conceivable pre-crisis." For UBS, the upside is a
'flight to quality'. Even though the market has shrunk, the company is
gaining clients who are concerned about smaller, less well-capitalised
companies. Recent figures in the International Herald Tribune showed the UBS
private banking arm having 607 billion Swiss francs ($404.6 billion) under
management and contributing 4.3 billion Swiss francs in pre-tax profits.
Private banking in Asia as a whole
(including Japan) is thought to account for around 30% of the world market,
despite the 1997 crisis. So there is little prospect of operations such as
UBS leaving it behind. Indeed, Mr. Weil is bullish on the bank's future
strategy: "We're investing in private banking, so we're very much open
to opportunities," he says, referring to potential acquisitions.
Citibank, which pioneered Internet banking in the region, Lloyds TSB, Coutts
& Co and others are all surveying the scene.
The same ambitions apply to ABN Amro, the
Dutch bank which has operated a private banking service in the region for
more than 15 years. The bank's regional head of private banking for Asia
Pacific Urs Brutsch, based in Singapore, is keen to expand his customer base
in Hong Kong. The entire group's rising stock will clearly be an assistance
- ABN announced a profits growth of 29.7% this summer - although Mr. Brutsch
recognises that it is a crowded market. "There will be very fierce
competition going forward. Some locals will disappear because they don't
have the muscle or the critical mass. We'll probably see ten or twelve
global players within the next ten years" he says. "But we don't
want to compete on price but on relationships. The quality of service is
what matters in this business: the role of relationship manager makes or
breaks a private bank."
Away from finance, clouds of uncertainty
persist in the region's political sky. While the concept of 'one nation, two
systems' has largely been honoured by China, the country's government has
taken unexpected and severe measures when it feels itself threatened.
"There is an underlying concern over possible legislation or directives
from the mainland," says Nigel Jeacock-Fewtrell at Lloyds TSB Pacific,
"but generally there is complete harmony. Hong Kong is the goose that
lays the golden eggs from the mainland's point of view," he added,
echoing the Astrologer's phrase.
Taiwan, on the other hand, presents
other, more alarming scenarios. Hong Kong's papers have been full of stories
this summer about military build-ups by both China and Taiwan. "It has
been a show of military strength. Relations are hostile and could
deteriorate at any time," says Mr. Jeacock-Fewtrell. "We wouldn't
get involved but there could be an impact on Hong Kong." Such fears of
Chinese aggression persuaded many Hong Kong investors to place their money
elsewhere and a thriving off-shore investment network has its base in the
territory, with links to the Isle of Man, the Channel Islands and elsewhere.
The hand-over of Hong Kong to China in
1997 was itself an event which impacted on Taiwan. Taiwanese investors had
traditionally put funds into Hong Kong, yet now that the territory is in the
hands of the enemy, so to speak, there has been a drain of capital out of
Hong Kong and into alternative locations, principally Singapore. On the
other hand, Singapore used to benefit from Malaysian and Indonesian private
investment, but changes in regulations and currency restrictions has caused
this to ebb.
In Hong Kong it is not regulations or
restrictions which have kept the recovery low key, but relatively high
interest rates, now standing at 14%, alongside mild deflation, expected to
be 3% this year, which has kept wages virtually static and depressed
consumer spending. The only significant piece of intervention from the
post-handover Hong Kong government came last summer, when it unexpectedly
bought a large amount of stock on the local market, pushing up prices and
embarrassing speculators who had been profiting from short sales of stock,
which fell due to the Hong Kong dollar being pegged against the U.S. dollar.
Capital outflows caused higher interest rates and an economic slowdown,
hitting share prices.
This was a fairly sophisticated slap on
the wrist to a section of the financial community and certainly well short
of tanks rolling across from the mainland and curfews after midnight. In
fact, while local observers confidently expect a shake-down in the Hong Kong
banking sector, there are many reasons to trust that the industry is in
robust shape. Of the 100 largest banks in the world, 79 have a presence
there and it ranks 8th in volume of external transactions and 7th in foreign
exchange. While the private banking sector is - like the rest of the economy
- taking time to recover its full sheen, there is no doubt that its eggs are
incubating nicely. And they're still golden.
Hong Kong's New Rich
>> MORE
"Certain clients have forgotten what
happened in 1997," says Urs Brutsch, ABN Amro's Asia Pacific head of
private banking. He has seen them going back into the same investment
patterns as before, piling everything into property, or into one particular
industry. "We recommend diversification," says Mr Brutsch, using
the mantra of the modern private banker. "They should think
global."
But will the young ever learn from the
mistakes of their fathers, or even from their own mistakes? In Hong Kong,
the urge to get rich at the drop of a hat is deeply ingrained. Fortunes have
been won here since the days of the opium and spice traders and 1999 is no
exception. Entrepreneurs have sprung up from the ashes of the Asian crisis,
ready to stake their millions on the roulette wheel of internet stocks, of
mainland Chinese start-up companies, or the international currency markets.
Some caution has been taken on board,
however. Investments with capital guarantees, where the principle deposit is
safeguarded, but profits are variable, is gaining in popularity.
Derivatives, index-linked funds, funds of funds and the various financial
instruments at the banker's disposal are also winning new friends in Hong
Kong, according to those such as Mr. Brutsch who deal in them. This, despite
the Long Term Capital Management fiasco in the US.
There have been subtle shifts in the
make-up of the Hong Kong private banking clientele: ex-patriots are thinner
on the ground, post-handover. "They were only ever a small part of the
cake," says Mr. Brutsch, "the icing, you could say." They are
being replaced by Asian customers, often people who own their own business
and are planning for a prosperous retirement.
To attract them, banks host lavish and
exclusive events, entertaining current clients but hoping to pull in their
friends and associates. UBS might lay on a preview of antique jade
jewellery; ABN Amro might invite its clients to an exhibition of Indian art.
Sport sponsorship - cricket, racing or polo - is popular. More seriously,
expert seminars on tax or trust funds are arranged.
Clients would typically include
import-export directors, real estate company heads or partners in legal
firms. With their $1 million-plus deposit, they gain access to the sanctuary
of the wealthy, a kind of Masonic Lodge for the 1990s. Their tastes in
financial instruments are certainly becoming more exotic. "In the last
three or four months they have been more adventurous," says Raoul Weil,
head of private banking at UBS. "Equity or regional investment was out
of favour last year but now it's becoming en vogue."
Mainland Chinese immigrants rarely figure
among the private banking clientele. Some attribute this to a lack of
sophistication, since banking systems in China are far behind those of Hong
Kong. Others have a different explanation. "Mainland Chinese is a very
touchy issue because of compliance," explains Mr. Brutsch at ABN Amro.
"You have to do very detailed due diligence on clients. Everyone is
more aware of money laundering now, as you can see from the Russian
experience recently. You have to be careful not to attract money you don't
want. There are a lot of funny people running around Asia," he adds.
At the most conservative end of the scale
are British bankers such as Nigel Jeacock-Fewtrell, director of the private
clients group at Lloyds TSB Pacific. His customer base includes many Asians
who have been educated in England, opened a bank account with Lloyds, and
then developed the relationship further on their return to the east.
"They know we won't be chucking their money around," he says.
"We're not trying to be the highest performer, but balancing risk and
performance to give a robust medium- to long-term return. We're a typical
British bank."
Untypically
for Hong Kong, Lloyds TSB does not operate the $1 million minimum rule, but
increases the facilities it will provide in line with the size of deposit or
potential earnings. And rather than spend money on fancy promotions or
events, it relies on satisfied customers giving good word of mouth. Mr.
Jeacock-Fewtrell has noted a particular fondness among his clients for
guaranteed investment structures. "There is a definite demand for
solutions with a strong upside and a very limited downside," he notes.
"Especially from clients whose losses in 1997 were beyond their wildest
nightmares."
SINGAPORE
Singapore's number of US dollar millionaires is
rising faster than in any other Asian nation, according to Merrill Lynch
& Co and Capgemini.
Singapore's economy grew at the quickest pace in
two years in the second quarter, and will probably expand faster than
estimated this year, according to the Monetary Authority of Singapore. The
central bank has forecast the economy will grow 7.5 per cent this year.
Gross domestic product in Singapore expanded an
annualised 14.4 per cent in the three months ended June, up from a revised
8.8 per cent pace in the first quarter, Singapore's trade ministry said last
month. -- Bloomberg
2007 September 11
Singapore's
Richest
Singapore's four richest men - Ng Teng Fong,
Kwek Leng Beng, Lee Seng Wee and Wee Cho Yaw - have held on to their
spots in the Forbes 2006 Billionaires List. And Mittal Steel boss
Lakshmi Mittal continues his reign as the richest man in Asia.
Other than Mr Mittal, the only Asian to make the top Forbes top 20
worldwide is Hong Kong tycoon Li
Ka-shing, who jumped 12 places from
2005 to 10th position with US$18.8 billion. Singapore's Mr Ng came in
174th worldwide. And he took the top spot locally from Kwek Leng Beng,
who was ranked Singapore's richest man last year.
Mr Kwek, who controls the Hong Leong Group, including City
Developments and London-listed Millennium & Copthorne, came in
second locally, with his wealth falling to US$3.6 billion this year,
from US$4 billion in 2005.
Mr Ng, who also made his fortune in property, was worth US$2.6
billion last year. He runs the privately-held Far East Organization,
which includes listed Yeo Hiap Seng, Orchard Parade Holdings and Hong
Kong-based Sino Group. Singapore bankers Lee Seng Wee of OCBC and Wee
Cho Yaw of United Overseas Bank are said by Forbes to be worth US$3
billion and US$2.4 billion respectively, giving them third and fourth
place locally.
The Asia Pacific is home to 115 billionaires with a collective
worth of US$364 billion. Japan has the most billionaires in the region
at 27, although their net worth slid 11 per cent from 2005. India has
23 billionaires.
Meanwhile, the sleeping giant that is China twitched a little to
increase its presence on the list from two to eight, led by Larry Rong
Zhijian, head of the Citi Pacific conglomerate, with a fortune of
US$1.7 billion.
Worldwide, Microsoft tycoon Bill Gates remains the richest man for
the 12th year running, with a personal fortune of US$50 billion.
Investor Warren Buffett again ranked second, though his fortune fell
US$2 billion to US$42 billion.
The total number of billionaires worldwide rose by 102 to a record
793 over the past year, and their combined wealth grew 18 per cent to
US$2.6 trillion. - ASSOCIATED PRESS
11 March 2006

>> -
MORE
Sebastian Dovey, managing
partner at Scorpio, refers to recent research of Capgemini, the management
consultants, and Merrill Lynch. They found that the Asian-Pacific region,
including Japan, accounted for 25 per cent of 7.3 million individuals with
financial assets of US$1 million or more around the world.
Two international banks, notably HSBC and Citigroup, disclosed detailed
numbers. Both banks didn't forward high net worth individuals' wealth at the
private banks.
Out of around 25,000 clients at Citigroup's private bank division, there
are about 6,500 Asians who account for about a third of earnings of that
division. Citigroup's private banking division is toying with the idea of
raising the minimum investment to US$10 million from US$5 million.
At HSBC, high net worth individuals in Asia-Pacific contributed to about
29 per cent of the bank's private asset division last year. Banks in
Singapore, South Korea and other parts of Asia were reticent, according to
Scorpio. But HSBC noted that Asia's share of the profit was 29 per cent.
In terms of the value of investment holdings, the Asian proportion is 21
per cent. On this basis Asian clients or private clients hold more than 20
per cent or around US$1 trillion of the total individual assets controlled
by private banks.
As a general rule, private banks look for customers with a minimum of
US$1 million to invest, according to the study by Scorpio. But millionaires
are not what they used to be. Today, there are numerous individuals around
the world boasting assets of US$10 million to US$20 million. While smaller
private banks are in intense global competition, larger ones such as
Citicorp's private banking division are seeking minimum liquid assets of
US$5 million and that will rise to US$10 million, according to Scorpio.
The study is based on a review of 120 institutions worldwide and includes
the 2003 year-end results of over 50 private banks. The estimates come from
an analysis of private bank financial statements and interviews by Scorpio.
On average, the total amount of money invested by private banks on behalf
of their clients rose by 14.4 per cent during 2003. The survey indicates
that the private banking business is growing by 15 per cent a year.
Much will depend on the performance of bonds,
equities and alternative investments such as hedge funds, property
portfolios, private equity funds and gold and other commodities. But if
Scorpio is correct, private banking assets will soar over US$5 trillion next
year. - By Neil Behrmann in London Singapore
Business Times 28 May 2004
Private banking to grow 20 to 30%
annually in Asia: Citigroup
SINGAPORE : Private banking
in Asia is expected to rake in revenue growth of 10 percent a year on
average, according to a recent Pricewaterhouse Coppers survey.
But some private banks are confident of beating
the average by a wide margin.
Citigroup, for one, is looking at 20 to 30 percent
expansion annually.
Private banking is feeding on the immense wealth
generated in this region, as well as wealth outside the region flowing here.
Henk R de Glint, Deputy Managing Director,
MeesPierson, said: "I think indeed Asians are getting richer. It is
globally estimated that around one-fifth of wealth is in Asia. And I think
other things that are moving is money from the rest of the world to Asia
especially to Singapore and Hong Kong. That is an indication that the
industry is growing."
Patricia Enslow, Head of Marketing Communications,
Citigroup Private Banking, said: "Industry forecast has indicated a
growth rate of 10 percent in the region for private wealth management. We
think the industry is more likely to grow 20-30 percent well into the
foreseeable future. Our private banking business in the region has been
growing at a 20-30 percent each year for the last 5 years. It is one of the
fastest growing businesses in Citigroup."
The rapid growth in private banking is leading to
a scramble for talent.
Mr Henk R de Glint said: "We are looking
globally for 300 people, so in Asia that will be quite a number as well. We
have started our campaigns already and we continue to look for these people.
We are looking to add to the workforce."
Ms Enslow said: "Just in Singapore alone, we
have recruited 25 management associates."
The hiring got a boost recently when the Monetary
Authority set aside S$2.5 million over two years for the Financial Sector
Manpower Conversion Scheme to train people to switch into growth areas like
private banking. - CNA
YAHOO!
25 June 2004
Hong
Kong to Have 83,000 Millionaires by 2011
Hong Kong will have 63 percent more
millionaires by 2011, with their wealth growing faster than peers in
Singapore, projected London-based business information provider Datamonitor.
The number of Hong Kong residents with
more than $1 million of liquid assets in the city will increase to 83,000
from 51,000 last year, Datamonitor said in a statement. That represents an
annual growth rate of 10 percent, according to Bloomberg calculation.
The assets they hold in Hong Kong will
expand 11 percent a year to almost $250 billion by 2011, from last year's
$150 billion, Datamonitor projected.
The number of millionaires in Singapore
is forecast to grow 7.3 percent a year over the same period with the liquid
assets they hold in the country projected to rise 7.5 percent annually,
Datamonitor said.
Hong Kong is benefiting from low taxes,
simple regulations and flexible labor market rules that have attracted
global financial institutions to set up shop, boosting the city's financial
industry, which contributes almost 90 percent of its economy, Datamonitor
said.
``It is Hong Kong's open economy that has
seen its financial services industry thrive,'' David Lalich, author of the
report, said in the statement.
Hong Kong residents have also gained from
the city's rising stock market since 2002, when there were about 31,000
millionaires, Datamonitor said. Hong Kong's Hang Seng Index has tripled
since the end of 2002, according to data compiled by Bloomberg.
- 2007 November 2 BLOOMBERG
Hong Kong Millionaires
The number of people with more than $1 million in liquid assets rose to
more than 274,000 last year from about 260,000 in 2003, according to a
Citibank survey - 24 Feb
2004 SOUTH CHINA MORNING POST
>>
MORE
CHINA
26-year-old tops
Forbes China Rich List The
female property developer grabs the No1 spot with US$16b
A 26-year-old female property developer
tops this year's Forbes list of the richest people in China, grabbing the
number one spot with a net worth of US$16 billion, the US magazine said
yesterday. That amount also makes Yang Huiyan the richest woman in Asia,
according to a statement from Forbes.
All 40 people on Forbes Asia's 2007 China
Rich List are billionaires, compared with only 15 last year, it said,
attributing the rise to a boom in the nation's stock and property markets.
Their combined net worth is US$120
billion, up more than three times from last year's US$38 billion, it said.
The list was published as China prepares
for the opening next week of the 17th Congress of the Communist Party, where
the growing gap between rich and poor is likely to be among the top agenda
items.
The nation's rulers are concerned that
the widening difference between the haves and have-nots could endanger
social cohesion in the world's most populous nation.
Ms Yang, a graduate of Ohio State
University, is the daughter of Yeung Kwok Keung, the co-founder of Country
Garden Holdings, a property development firm.
Mr Yeung transferred his shareholdings to
his daughter in 2005, and she now sits on the company's board as an
executive director, Forbes said. Ms Yang is one of more than a dozen
property developers to make this year's Rich List, reflecting roaring demand
for homes and real estate investments, according to Forbes.
'Household incomes are rising rapidly,
and a growing number of people are moving into cities from rural areas,'
said list compiler Russell Flannery.
'Those trends are creating great business
opportunity for property developers in the country.' The latest Forbes list
had 20 newcomers including solar energy entrepreneur Peng Xiaofeng.
Last year's number one, Wong Kwong Yu,
fell to No 10 even though his fortune increased by 56 per cent to US$3.6
billion, the statement said.
The list underlined that south China,
where economic reform first took off more than two decades ago, remained the
centre of gravity for the country's economic might.
South China's free-wheeling Guangdong
province produced 13 billionaires, more than any other region, according to
Forbes.
'Guangdong has been overshadowed of late
because the Beijing Olympics and Shanghai's growing international role have
attracted a lot of attention,' Mr Flannery said in the statement.
' This list illustrates that
southern China still has plenty of money and plenty of entrepreneurial
zest.' - 2007
October 9 AFP


China has 106
billionaires compared with only 15 last year
China now has 106 billionaires, seven
times as many as last year, according to a list published Wednesday that
underlined the rapidly growing economic muscle of the Asian giant.
Yang Huiyan, a 26-year-old female
property developer, topped the list with a net worth, mostly inherited, of
130 billion yuan, according to the website of Hurun Report, a Shanghai-based
magazine.
The figure was up from just 15
billionaires in the 2006 list, a surge attributed in the report to sizzling
economic growth, and in particular a steep rise in stock and property
prices.
"We all know that China is developing very rapidly. But the speed is so fast that it shocked all of
us. It's much faster than the US and shed Europe" Rupert Hoogewerf, Hurun Report's publisher, said in a statement.
The average wealth of the 800 people on Hurun's list is now 562 million
dollars, an increase of 104 percent from 2006, and it takes 105 million
dollars to make the list, the statement said.
This compared with the first list, nine years ago, which could only rank
50 people who each had six million dollars or more.
Among the people singled out by Hurun was 32-year-old Peng Xiaofeng,
whose 5.3-billion-dollar fortune is based on LDK Solar, a manufacturer of
solar panels. While not even on last year's list, he was now number six.
"These success stories are encouraging a large number of young
Chinese to entrepreneurship," said Hoogewerf.
Hurun's list was released just two days after US magazine Forbes
published its list of China's richest, which also put Yang in the lead.
Yang, a graduate of Ohio State University, is the daughter of Yeung Kwok Keung, the co-founder
of Country Garden Holdings, a property development firm.
Yeung transferred his shareholdings to his daughter in 2005, and she now
sits on the company's board as an executive director, Forbes said. The US
magazine put her wealth at 16 billion dollars.
Ironically, both lists were issued just days before the opening of the
Communist Party's five-yearly Congress, which is expected this year to focus
much attention on the growing wealth and income gaps in China.
Hoogewerf, a trained accountant whose Chinese name is Hu Run, previously
compiled the Forbes rich list. - 2007
October 10 AFP

China's New Rich
There are 345,000 millionaires in China
It also has 4,935 super rich with assets of more than US$30m each: study
China had 345,000 millionaires by the end
of last year, the second-most in Asia after Japan, according to a new study
by US investment bank Merrill Lynch.
The number of Chinese US dollar
millionaires was up 7.8 per cent from the year before, helped by a stock
market that saw its value soar 130 per cent over the 12 months, according to
the study, co-authored with consultancy Capgemini.
'The Chinese economy turned in another
year of strong performance in 2006, driven by surging exports and rising
domestic consumption,' Merrill Lynch executive Francis Liu said in a
statement released on Wednesday.
'Returns from the stock market also gave
a lift to the number of China (millionaires) and their holdings.'
China also has 4,935 extremely rich
people, or 'Ultra-HNWIs' (Ultra-High Net Worth Individuals), defined as
those with financial assets of more than US$30 million, the statement said.
'China's rapid economic growth is
reflected in a high concentration of Ultra-HNWIs,' said Dirk Chanmueller, a
Capgemini executive. 'The country is home to more than 28 per cent of the
Ultra-HNWIs in Asia Pacific.'
The survey was released a week after two
annual 'China Rich' lists emerged, showing an explosion in the number of
very wealthy people.
China now has 106 billionaires, up from
15 a year ago, according to one of the two lists, published by
Shanghai-based Hurun Magazine.
The latest data was published just as the
elite of China's Communist Party were gathered in Beijing for their
five-yearly Congress, with the growing wealth divide among the top agenda
items. -- 2007 October 19 AFP
There are already 250,000 millionaires
(USD millionaires) in China today according to Citibank Private Banking
which is also why they are focussed on building market share with this young
group. - YAHOO!
Special Report 2006 February 2
China's middle class
China has 17 million middle income households,
defined as those with monthly salaries worth $622-$1,244 (5,000 to 10,000
RMB), accounting for 50 million people, or 3.8% of the total population. In
neighboring Hong Kong, middle class homes account for half of the Chinese
territory's population.
Source : China Daily, McCann
Worldgroup 2006
Total worth of the
100 richest Chinese has grown to $50.7 billion; most of the tycoons made
their fortunes in property
A 35-year old who made his fortune selling
electronic appliances, heads this year's list of 100 richest Chinese
compiled by EuromoneyChina.
Mr Huang Guangyu founded GoMe Appliances, China's
largest electronics retailer.
With a fortune of US$1.3 billion (S$2.2 billion),
he ousted last year's No. 1, Mr William Ding Lei of NetEase.com, who slipped
to the seventh position.
Mr Huang broke through the billion-dollar barrier
by building up GoMe.
He expanded its chain of stores last year to some
200 outlets from 140, and is pushing his business aggressively in Hong Kong.
Also the chairman of Hong Kong-listed China Eagle
Group, he has ventured into Beijing real estate.
Born in Shantou in Guangdong province, the
vocational school graduate moved to Beijing with his brother when he was 17.
They set up a business selling low-end electronic
household appliances with a US$3,600 bank loan.
His big break came when high inflation hit in
1987, and his business took off.
This is the sixth annual list of Chinese
millionaires compiled by Shanghai-based researcher Rupert Hoogewerf.
The list offers a snapshot of the changing times.
The lion's share of tycoons on this year's list
made their fortunes in real estate - a sector that has flourished amid a
nationwide construction boom.
The elite club of China's Richest 100 is now worth
US$30 billion (S$50.7 billion), up 29 per cent year-on-year.
It requires an entry level of US$150 million - a
far cry from the paltry US$6 million when the list was put together in 1999.
However, this year's champion failed to appear on
Forbes' list of the World's Richest.
No. 2 on the EuromoneyChina list is Mr Timothy
Chen Tianqiao, 31, of Shanghai, with a fortune of US$1.05 billion.
He owns 60 per cent of Shanda Networking - China's
largest online games company and its largest Nasdaq-listed company with a
market value of US$2 billion.
Mr Chen took over Mr Ding's mantle as China's top
IT geek, creating a US$1 billion paper fortune in online games.
The Fudan University graduate now plans to move
from games to cartoons to all forms of entertainment.
He has even hired the former president of
Microsoft China as Shanda's president, said Fortune magazine.
Third on the list is Mr Larry Rong Zhijian, 62,
with a fortune of US$1 billion.
Ironically, he is the only Chinese to have made it
to this year's Forbes' List of the World's Richest People, where he is
ranked No. 514.
Mr Rong, born in Jiangsu province, went to Hong
Kong at 36 and started an integrated-circuit business, listing it in the
United States in 1982.
Four years later, he joined Citic Pacific, the
Hong Kong arm of Citic, which was run by his father Rong Yiren.
The junior Rong invested in blue-chip Hong Kong
companies such as Hong Kong Telecom, Cathay Pacific airline as well as civil
infrastructure and real estate.
Ms Chen Lihua, 63, fell by two positions to share
the seventh place with Mr Ding.
Beijing's richest woman, who comes from a line of
Manchu aristocrats, owns Fu Wah International Hong Kong Group - one of
Beijing's top real-estate developers.
Heading the list of 32 new names this year is Mr
Li Jinyuan with US$720 million generated from a nine-million-strong direct
sales international network selling health products.
Ranked No. 100 on this year's list is former
Olympic gymnastics gold medallist Li Ning, whose sporting goods business is
estimated at US$150 million.
As China opens up to the world, its entrepreneurs
are fast learning the strategies of the global business game.
According to EuromoneyChina, the
United States has the biggest impact on China's entrepreneurs, followed by
Japan and Singapore. - by
Connie Er SINGAPORE
STRAITS TIMES 12 Sept 2004
China's Rich
Dotcom tycoon William Ding will lose his place at the top of China's rich
list when Asiamoney publishes this year's listing tomorrow, according
to mainland media.
The 33-year-old founder of popular Internet portal
NetEase.com, with assets estimated at US$900 million (HK$7.02 billion),
nudged aside Citic Pacific Group chairman Larry Rong as No 1 on the annual
list of China's 100 richest people in 2003.
But in fast-changing China, fortunes can wax and
wane quickly, according to the Beijing Youth Daily.
The newspaper said Ding's fortune has shrunk
because of NetEase's falling share price. It's one of the big three Nasdaq-listed
Chinese portals.
NetEase shares, valued at US$39.08 on Friday, have
lost almost half their value since October 13, 2003, when they sold for
US$71.65.
Shanghai-based researcher Rupert Hoogewerf, who
compiles the list for Asiamoney, said the 2004 list had changed
greatly from last year. ``Compared with last year, there are 32 new faces on
this year's list and the richest people have got more money,'' he said.
The combined assets of the 100 richest people
exceeds 245.6 billion yuan (HK$231.57 billion) with each, on average, having
2.5 billion yuan in assets compared to 1.8 billion yuan a year earlier.
The threshold for inclusion on the list of China's
100 wealthiest entrepreneurs has climbed to 1.25 billion yuan compared to
the 900 million yuan required last year. Hoogewerf said real estate players
dominated this year's list. About 45 of the list's entrepreneurs are from
the real estate and building sectors while new faces come from the
agricultural, retail and steel and iron industries.
Hoogewerf, who has complained of the difficulties
involved in uncovering the mainland's wealthiest, said it is getting easier
to identify them thanks to the growing number of listed Chinese companies.
``As more private enterprises are preparing for
listings, the transparency of these companies is higher, which makes my work
easier and more accurate,'' he said.
This is Hoogewerf's sixth year listing China's
richest but, asked about rising stars, he declined to name names.
However, 31-year-old Chen Tianqiao, Shanda
Interactive Entertainment chairman and chief executive, at No 10 last year
with a net estimated worth of US$480 million is expected to be at or near
the top this year. - by Olivia Chung HK
STANDARD 11 Oct 2004
“Just do it” Chinese-style
With an increasingly sophisticated and
wealthy customer base, Chinese consumer-goods makers are starting to pay
attention to brand-building. The smartest are moving beyond simple product
ads to marketing an entire lifestyle. In an echo of Nike's famous “Just do
it” campaign, Li-Ning, the largest producer in China's sportswear market,
has just launched an advertising blitz under the mottos “Goodbye” and
“Anything is possible”. Costing 15m yuan ($1.8m), eight times the
company's usual ad spend, it taps into the Chinese belief that they can
safely wave goodbye to their hard lives of the past, and that the future is
filled with unlimited opportunities.
One of those opportunities,
if you ask Wilson Xu, Li-Ning's marketing manager, is a new-found
freedom to seek a more balanced life. Putting it plainly, consumers should
stop chasing academic and commercial success and get out more often to
participate in more sport. Only around 15% of Chinese mainlanders aged 15-35
actively play a sport, compared with 50% in America. “Most Chinese people
believe that success is about academic achievement and making money. They
don't care about their health,” says Mr Xu.
The sophisticated ads, which feature
ordinary people overcoming failure (one shows a boy who smiles despite
hurting his hand skateboarding; another a girl kick-boxing and then a shot
of her bandaged knuckles), are supposed to puncture the self-consciousness
that keeps many Chinese on the sidelines unless they are already good at a
given activity, says Kelvin Cheng, managing director of Leo Burnett Beijing,
the agency behind the campaign. Mr Cheng says that the style is a new way of
advertising for Chinese companies, which usually sell on price alone.
Of course, appealing to a new fad for
spiritual well-being and for sports ahead of the 2008 Olympics in Beijing is
also a good way to get modern Chinese consumers to part with their money.
After years of focusing on cheap prices, Li-Ning, like many Chinese
companies, has spent the past two years learning that branding pays. The
company is investing around 10% of its 1 billion yuan revenues in marketing,
compared with 5% two years ago, and the proportion is due to grow.
That investment, which includes hiring a
foreign ad agency, has enabled Li-Ning to hold on to its leadership despite
the encroachment of foreign firms. Li-Ning leads both America's Nike, which
has about 800m yuan in sales in mainland China, and Germany's Adidas. The
prospect of the Olympics is helping to expand the market by more than 25% a
year. Mr Xu reckons the new branding campaign should enable Li-Ning to
double the retail prices of its most expensive products (shoes) to around
1,000 yuan in a few years, roughly what Nike's most expensive shoes cost
now.
Will Chinese consumers continue to
choose a home-grown brand over a glamorous foreign one such as Nike, which
uses sports celebrities with global appeal to endorse its products? As China
gains in self-confidence, they might. And Li-Ning understands the danger of
relying too much on celebrities. Its founder was Li Ning, who won three gold
medals for gymnastics in the 1984 Los Angeles Olympics, but is now regarded
as a bit passé by younger consumers. Mr Li's days as a sporting hero may be
over, but his brand may yet bring more glory. - The
Economist 13 August 2003
For China's Wealthy, All but
Fruited Plain
Super-rich are emerging in China, along with thousands of multimillionaires,
despite government's concern that emergence of wealthy class threatens
social stability and Communist monopoly on political power; bold displays of
wealth are still rare, while bureaucratic barriers and government prejudices
make accumulation of vast wealth difficulty, even risky; some immensely
wealth capitalists are gaining prominence abroad -
By Craig S. Smith New
York Times
May 15, 2002
Home Decor Takes
Off in China
SHANGHAI -- When Sun Shuwen moved into her new apartment last
year in Shanghai's Pudong district, her vision was simple. The 48-year-old
accountant dumped her traditional clunky furniture, and scoured stores for
pieces with a modern edge. In her lounge room, a Scandanavian-style coffee
table is now flanked by two hip orange and cream chairs accessorized with
purple and yellow cushions. But she got most creative in the bathroom. With
help from an in-house designer at a local B&Q home-improvement store,
Ms. Sun chose green marble tiles to surround the bathtub and an
unconventional transparent sink. The total bill for the overhaul: a whopping
$50,000.
Ms. Sun and others like her are fueling a Chinese
boom in home decoration. In six years, the average annual amount home
renovators in major cities spend improving interiors has almost tripled to
$9,600 from $3,600, according to retailer Homemart. The sudden interest in
domestic decor is a sign of China's rising affluence, but it's also
reflective of an increasingly sophisticated middle class inspired by a wave
of new glossy magazines, television shows and do-it-yourself stores
dedicated to home improvement.
Faced with a plethora of choices, the era of
suburbanites modeling their homes after the Ritz-Carlton is over, says Wang
Jiasheng, general manager of Homemart, one of China's leading
home-decoration companies. "That was the entrepreneur from rural China
trying to show off," he says. "Now decoration style is on more of
a human scale."
A motivating factor in the home renovation push is
the fast-moving property market. Since 1995, Shanghai has seen an
unprecedented boom in housing sales. Residential sales jumped to $13.4
billion in 2003 from $1.6 billion in 1995. In Beijing, residential property
sales jumped to $9.5 billion in 2003, from $737 million in 1995. While many
buyers in the 1990s invested their savings simply in real estate and basic
property fixtures, the latest batch are spending more time and money on
their home decor. Gong Quan, chairman of China National Interior Decoration
Association, estimates that $36.2 billion was spent on home decoration in
China in 2003, a 30% increase over the previous year.
This decoration wave is also creating business
opportunities. A string of new do-it-yourself magazines, television shows
and home-decorating centers is crowding the market. Since 1999, eight new
national glossy magazines devoted entirely to soft furnishings have
launched, as well as more than a dozen magazines focusing on architectural
design. "Trends Home," published by Trends Magazine Publishing
House, was one of the first lifestyle magazines to hit the stands in 1999
shortly after the government eliminated subsidized housing. It now faces
hefty competition from other glossies including the Chinese edition of
"Elle Decoration," a Hachette Filipacchi Medias Group magazine
that debuted earlier this year.
On television, the interiors message is being
spread through new shows such as "Dotting Your Home" and
"Home Decoration for the Common People." While most are sponsored
by decorating companies, national public television network CCTV will soon
add an unsponsored home-improvement program, "The Front Line," to
its line-up.
This style drive is encouraging more home owners
to think about their personal aesthetic. "For years, Chinese were
educated to have no character. Everyone had to be the same," says
interior designer Kay Kuo, who recently returned to Shanghai from Los
Angeles to open an interior design firm MaxK Design. "Five years ago,
when mainlanders were able to purchase homes, the first impulse was to copy
public spaces," she says. For the wealthy, there were two looks: the
hotel lobby or the karaoke bar. "People didn't think about giving their
homes a personal touch," she says.
Five years ago, Zhu Siying and her daughter Xiao
Ya, a renowned opera singer, fell into the hotel-lobby design trap when they
moved into a spacious villa in Shanghai's Hongqiao district, one of the
city's first residential areas for expats. While they regret their
decorating choices today, the pair had little experience overhauling
interiors at the time; for many of her 69 years, Ms. Zhu lived in tiny
apartments, some as small as 11 square meters. Without consulting an
interior designer for their new apartment, they attempted to create a
European gentry look by hanging a three-meter chandelier in the living room
and filling one corner with faux Louis XIV furniture. A mirrored cabinet for
good feng shui was added, but then they got stuck. The living room was still
empty. The solution was to place two dining table sets -- a traditional
blackwood and an Italian green marble -- next to one another.
Stripped Bare
In homes such as Ms. Zhu's, most properties come
without the basics -- from floor coverings to fixtures. Lifestyle retailers
are now making an aggressive push to fill the void. In just six years,
Chinese-owned Homemart opened 21 stores nationwide, and has plans to develop
five others. Orient Home, a small construction-supplies supermarket based in
the northeastern city of Shenyang, has transformed itself into a 22-store
home-improvement chain across China in five years.
Local chains are facing stiff competition from
foreign firms. The German franchiser OBI, owned by Tengelmann
Warenhandelsgesellschaft, has set up 10 home improvement stores in China
since 2000. While Sweden's global home-renovation success story, Ikea, had a
slow start when it first entered the market in 1998, it now has a store each
in Shanghai and Beijing. There's plans to open eight more, although "we
don't have a specific timetable," says Ian Duffy, general manager for
Ikea China. To become more competitive, the company has reduced its overall
prices, generally by half but in some cases more drastically. A simple shoe
rack that sold for about $15.50 in 1998 now sells for about $1.80 -- a drop
of almost 90%.
U.K.-based home-decorating giant B&Q, owned by
home improvement company Kingfisher, has also seen its business take off in
China. When it opened its first store in Shanghai five years ago to test the
market, general manager Ian Strickland says he had no idea how quickly the
concept would take off. B&Q now has 20 stores on the mainland, including
the world's largest home improvement center in Beijing's Haidian district,
spanning 18,000 square meters. The company says it processes 120,000 paying
customers a week, each spending about $73 on average on everything from
ceramic tiles to stoves. Their big draw is free in-house interior design
advice -- an innovation that emerged in China.
"In the past, B&Q was a DIY
(do-it-yourself) store," says Mr. Strickland. But in China, it was
necessary for the company to develop a "single destination"
solution for home shoppers. Not only can consumers purchase tiles and
toilets, they can also get help choosing the right colors and models, and
have the entire package installed. The reason for scrapping the traditional
DIY approach was simple: "The Chinese need their hands held," says
Mr. Strickland.
Initially, this strategy was a huge risk.
"There was a lot of concern taking the brand into this area," says
Mr. Strickland. Not only did it require hiring in-house designers, it also
meant hiring contractors, electricians and plumbers. But the gamble paid
off. Mr. Strickland says the store's blueprint is being copied not only by
B&Q managers in other markets, but by its main competitors in China,
including Homemart and OBI.
These in-house design teams are having a palpable
affect on consumer trends. Not only are mainlanders beginning to inject a
little character into their homes, they are finally overcoming their fear of
color. Five years ago, 90% of the paint sold at B&Q was white; today,
white paint accounts for 65% of sales. B&Q even came up with its own
brand of bright paints to encourage color.
Pushing Style
Zhang Wei is one of Homemart's trend pushers. An
in-house consultant, he's a recent graduate of an interior design course
taught at Shanghai's National Chiao Tung University. What he's learned in
school, he's now packaging for the people: clean lines, tasteful tiles and
intelligent layout. It was his sensibility that attracted Tan Yi and Chen
Jianfeng to the store. Earlier this year, the professional couple bought a
new apartment in Pudong -- an empty concrete shell without any fittings --
that was close to good schools and had green space for their four-year-old
son.
Like other women at her office, Ms. Tan, a
32-year-old accountant poured over magazines and Web sites for design ideas.
She even traded tips with colleagues at Siemens. "It's a hot topic in
Shanghai," she says. "At lunch, when we eat, it's all we talk
about."
In the beginning, the home decorating process was
"fun" but the details were daunting, says Ms. Tan, who then
recruited her husband, a 37-year-old deputy director of research at Alcatel
Shanghai Bell Co. for the final decision. Their budget: about $18,000 for
fittings and other basics and about $12,000 for the soft furnishings. Ms.
Tan's biggest concern: "To make sure every kind of construction
material was environmentally friendly."
In his cubicle on the shop floor, Mr. Zhang
helpfully tweaks the blueprint for Ms. Tan and Mr. Chen's apartment, adding
a closet in the entrance for shoes and coats, and other built-in components.
He suggests furniture layout and lighting plans -- all products from
Homemart -- and chooses bone-colored tiles for the master ensuite bathroom.
Some of his ideas are incorporated, others rejected. Ms. Tan thinks the bone
tile is too elaborate and opts for plain white. "We just want a home
that's simple and comfortable," she says. Color will be minimal. Her
concession: brighten the living room with yellow and green cushions.
Unformed Vision
While the pendulum is swinging from glitzy to
minimalist, what's still missing is personality, says Wang Xu, editor of
"Elle Decoration." While more mainlanders are willing to go the
extra mile to put a personal and sophisticated stamp on their home, Ms. Wu
believes it will take another decade before a real Chinese aesthetic
emerges. In the meantime, to find truly individualistic homes to photograph
for her magazine, she is turning to local artists such as Huang Rui in
Beijing. These creative types are injecting innovative touches such as funky
sculptures and glass accents into their homes to offset whitewashed walls
and cement floors.
Ann New is another creative taking a risk with her
personal space. When Ms. New returned to Shanghai after years of studying
interior design and working for architects in Tokyo, she bought an apartment
in downtown Shanghai and installed a curved wall to separate her living
space from her painting studio, based on the advice of local architect and
friend Ben Wood. A Japanese theme permeates the studio space. A raised
platform doubles as a seating area and hand-painted screens that resemble
antique Japanese prints divide the rectangular space.
Ms. New's bedroom, however, contradicts the calm
of her working environment. Behind the cement wall and false pillars is an
explosion of orange and pink pillows, tumbling off an unusual custom-made
bed with built-in drawers for canvases and a raised table for her art books.
Even the bathroom, with its muted mauve tiles and carefully arranged
candles, has a colorful flair.
While Pudong home owner Ms. Sun hasn't embraced
color as readily as Ms. New, she's still proud of her own design efforts --
and of the benefits a stylish space can bring. "Our home's more
comfortable so we're eager to come home now right after work," she
says. "I have more friends willing to come to my home now." -
by Karen Mazurkewich Wall
St Journal October 22, 2004
China's rich - so near and yet so far for banks
Scores of millionaires are created
a day, but private bankers face constraints
China's booming economy is creating more
than 70 millionaires a day, but foreign banks do not have enough products,
client managers or offices to tap into the market for top-end private wealth
services.
Banks including Citigroup Inc and Standard
Chartered plc know the world's fourth-largest economy holds huge potential
for private banking, but weak industry rules, strict foreign exchange
controls, too few branches and a lack of expertise mean it will take years
to reap profits.
'Market conditions for private banking business in
China are still very immature,' Shanghai Pudong Development president Fu
Jianhua told the Reuters China Century Summit.
'Almost every bank wants to get top-end customers,
but no matter whether the banks are Chinese or foreign, the problem is
whether we have enough professional private bank client managers to offer
top-end services to customers,' he said.
The limited range of products on offer due to
China's highly regulated foreign exchange system is another obstacle.
'We are just in the start-up stage,' Christine Ip,
head of China consumer banking at Standard Chartered, said at the summit.
'There are not too many products we can offer,
unlike in a mature market like Hong Kong, Singapore, or even Korea.' Some
private banking units of foreign lenders in China act more as representative
offices, as overseas lenders are not yet allowed to help individual Chinese
clients invest directly in overseas capital markets.
Foreign private bankers can approach rich Chinese
financial services consumers and lure them to invest in overseas stocks, but
no legal contracts for private banking business involving investments in
foreign assets can be signed on the mainland.
As a result, mainland Chinese typically travel to
Hong Kong to do their private banking business.
China is likely to surpass Japan by 2015 as the
Asian country with the highest number of wealthy individuals, predicted
Johnson Chng, head of the Greater China financial services practice at Bain
and Co, a global management consultancy.
Japan was home to 1.4 million high net-worth
individuals - with more than US$1 million in financial assets excluding
their homes - worth a combined US$3.5 trillion in 2005, according to a
report by Merrill Lynch and consultants Capgemini.
By comparison, mainland China was home to 320,000
such wealthy individuals, together worth about US$1.59 trillion.
Many foreign banks, including Citigroup and
Standard Chartered, set minimum asset levels for their private bank clients
in China at US$1 million - a typical global threshold.
Some banks such as BNP Paribas and Royal Bank of
Scotland, however, now only operate private banking offices in one or two
major cities such as Beijing and Shanghai, as Chinese regulators are keen to
limit aggressive network expansions.
'If they can get 20 to 30 millionaires per office,
that's already good enough,' said Mr Fu of Pudong Bank, a local partner of
Citigroup.
'The biggest cost for private banking services is
human. If you can get enough fairly paid financial experts, the profit
margin contributed by these millionaires can be much bigger than you
expect,' Mr Fu said.
In mature markets such as Hong Kong and Singapore,
competition is fierce for private bankers and job-hopping is rampant.
Chinese regulators are finalising regulations to
boost the private banking business in China as demand for advanced and
diversified wealth management services is growing rapidly.
Since the start of 2006, Chinese stocks have risen
nearly five-fold, powered by double-digit economic growth.
'You can start to imagine the number of
billionaires being created from the stock market. The other market is
property,' said Mr Chng.
The new rules, expected to be announced in the
next few months, could accelerate the rollout of private banking services in
China. They may also add clarity on foreign exchange matters by giving
China's foreign exchange watchdog a well-defined role in capital flows,
bankers said.
'We are told that by the end of this year there
will be a set of rules and guidelines,' said Ms Ip.
'So we want to set the groundwork, build the
system, hire the expertise, train them up ... then we will have a clearer
understanding of exactly what we can do and what we cannot do.' Mr Chng said
that foreign players should focus on two key areas to win business in China:
bolstering their brand, in a market where even many of the world's largest
banks are unknown, and providing better service than their Chinese
counterparts.
'It's not as easy as opening an outlet and telling
people: 'This is our private bank',' said Pudong Bank's Mr Fu. 'You have to
work hard, prepare and have patience before you begin to make profits, maybe
several years later.' - Reuters
2007 September 8
Door opens for private banks in China
China is expected to approve the establishment of
10 private commercial banks in a move aimed at preparing the sector for
foreign competition after the country joins the World Trade Organisation.
Analysts hailed the move as a breakthrough for an
industry that claims only one private bank, and said it could foreshadow
broader banking reforms and more bank listings.
Four of the banks have completed feasibility
studies and were awaiting final government approval to open around the time
of China's WTO entry, expected in the next few months.
They are Tailong Bank, based in Taizhou, Zhejiang
province; Ruifeng Bank of Shenyang, Liaoning province; China Great Wall Bank
of Xian, Shaanxi province; and another bank, yet unnamed, in Jiangyin,
Jiangsu province.
Six others, in cities including Shanghai,
Guangzhou and Wuhan, were conducting feasibility studies, with some expected
to finish preparations within the next two or three months. "The
approval of a series of private banks will be a major breakthrough,"
said professor Xi Junyang, a banking analyst at Shanghai Finance University.
"Such a move is likely to be followed by
large-scale reform in state banks, which will see government stakes in the
banks reduced drastically to help improve efficiency," Mr Xi said.
At present, the only private bank is China
Minsheng Bank, set up in 1996, with private companies as shareholders.
The financial system is dominated by the four
leading state banks, which largely provide capital to state firms, making it
hard for private companies and individuals to borrow money and forcing them
to borrow from friends or relatives or go to the grey market, where interest
rates are higher.
The private sector accounts for more than 20 per
cent of industrial output and nearly 40 per cent of retail sales, with its
share of gross domestic product growing every year at the expense of the
state sector. The new banks would help in a small way to alleviate the
shortage of capital for private firms.
In its WTO accord signed with the United States
last year, China promised foreign banks would be allowed to conduct
local-currency business two years after Beijing joins the WTO. Only a
handful of foreign banks are allowed to conduct business in yuan, and they
are mainly confined to Shanghai and Shenzhen. The WTO agreement would lift
geographic restrictions after five years.
Analysts see China's state commercial banks as
ill-prepared for the expected competition.
The big four - Bank of China, Industrial and
Commercial Bank of China, China Construction Bank and Agricultural Bank of
China - are technically insolvent after lending heavily over the decades to
moribund state enterprises that cannot repay them, according to industry
analysts.
The new private banks would receive their
investment entirely from private companies and individuals and lend to small
and medium-sized businesses.
Tailong Bank, for example, has registered capital
of 500 million yuan (about HK$468.55 million) raised from local credit
co-operatives, strategic investors, township enterprises and individuals.
China also has 10 shareholding banks, more than 90
urban commercial banks, 3,000 urban credit co-operatives and 36,000 rural
credit co-operatives.
Only two mainland banks are listed - Shanghai
Pudong Development Bank and Shenzhen Development Bank.
Securities regulators last month cleared China
Minsheng Bank for an A-share issue expected at the end of the month.
More bank listings are expected next year.
In deciding whether to approve the new banks, the
People's Bank of China will consider the growth of the private sector in the
areas where they operate and the demand for capital.
It will also consider regulations to stop
corruption and malpractice and ensure loans go to creditworthy projects and
that the banks follow lending objectives set by the central bank in Beijing.
- by Mark O'Neill and Reuters
South China Morning Post
Gas-guzzling SUVs are all
the rage with newly prosperous Chinese drivers
Time was, Zhang Puhong's weekend outings to
Fragrant Hills Park in Beijing were a nerve-wracking affair: Zhang, his
wife, and their 2-year-old son would all climb into their Citroën Fukang
hatchback to battle Beijing traffic on the 40-minute trip for weekly
picnics. Since October, though, those trips have gotten much more relaxing.
That's when Zhang bought a $27,800 Nissan Paladin sport-utility vehicle.
Never mind that the pearl-white Nissan gulps twice as much gas as the Citroën.
"This car is big, so it's much safer" in the chaotic traffic, says
the 34-year-old manager for a real estate services company. "I really
enjoy driving it."
China, in its determined quest
to match the West in consumerism, has adopted the SUV craze. For a small but
fast-growing group of mainlanders, a Volkswagen Santana, Buick Sail, or Ford
Fiesta just doesn't cut it anymore. These Chinese drivers, like their
American counterparts, want to hit the streets swathed in layers of heavy
metal. Consultant A.T. Kearney Inc. predicts that Chinese SUV sales will
surge by 30% annually, compared with 18% growth for cars. That means sales
will jump from 160,000 vehicles this year to almost 600,000 by 2008. SUVs
are "the highest-growth segment within the fastest-growing automotive
market in the world," says Paul Alcala, CEO of Beijing Jeep Corp., a
joint venture of DaimlerChrysler and Beijing Automobile Industry Corp.
"What better place to be?"
A lot of companies are asking the same question -- and jumping into the
market. Beijing Jeep, which began making Grand Cherokees in Beijing a decade
ago, added two new models this year: the $16,000 Jeep 2500 and the Pajero
Sport, a bigger SUV that tops out at $42,000 and is produced under license
from Mitsubishi Motors Corp. General Motors Corp. now makes Chevrolet
Blazers in the northeastern city of Shenyang. Toyota this fall started
making its Prado, Dario Terio, and Land Cruiser SUVs in China. And Honda
Motor Co. plans to launch its CRV in China next year, while Nissan has been
making the Paladin in Zhengzhou since February. "There are big
opportunities for us in China," says Tadashi Ishihara, general manager
of Nissan's China office.
GREAT LEAP UPWARD. Local makers are picking up on the trend, too.
Zhongxing Automobile Manufacturing Co. started selling its $9,500 Chiye in
June. Yongzhou's Hunan Changfeng Group launched the $23,000 Liebao Feiteng
in October. Now, Chinese manufacturers are ready to make the great leap
upward into higher-end -- and higher-margin -- models. Since June, 2002,
Great Wall Automobile Holding Co., in the central city of Baoding, has made
the $10,000 SAFE SUV -- so named to reinforce the message that bigger
vehicles are safer for drivers in a crash. Now, it plans to develop an even
heftier, more expensive model. "We feel pressure as competition is
getting much fiercer," says Shang Yugui, a director at Great Wall.
That competition is great for buyers. Sticker prices have fallen 10% to 15%
in the past two years, a trend likely to continue, according to A.T.
Kearney. And with roughly 30 companies licensed to make SUVs, some producers
are getting nervous. "The SUV market is overheating," warns Sun
Jian, deputy managing director of A.T. Kearney's Shanghai office.
"There is lots of idle capacity."
An added challenge for SUV makers will be pollution and fuel-consumption
standards set to take effect by June, 2005. While the emissions limits are
similar to those in the U.S. and Europe, the fuel-economy rules would be
among the world's strictest -- and fewer than half the SUVs now made in
China comply with them. With eager customers such as Zhang pacing the
showroom floors, though, carmakers have every incentive to get their road
hogs up to snuff and on the market. - By
Dexter Roberts in Beijing
Business
Week article 29 Dec 2003
China's New Tycoons
They
make their fortunes in property and manufacturing
BEIJING - China's
booming property market and 'factories of the world' have given birth to a
new generation of tycoons who have made their fortunes in commercial housing
and the manufacturing sector.
| PROFILE |
Age
46
Fortune 760 million yuan (S$165 million).
Background Grew up in China. A self-made businessman.
Education At least a university degree.
Business Core business in China. Built business
empire through acquisition of other companies. |
| TOP
400 RICHEST |
•
Total
combined wealth of 303.1 billion yuan. The oldest is 80 and
the youngest is 22.
• Those
in their 40s form the largest group - about 44 per cent.
• There
are only 12 women, not including eight couples who run the
same company.
• Half
of the richest tycoons are from Zhejiang, Guangdong,
Shanghai, Beijing, and Jiangsu. The largest number - 62 -
come from Zhejiang. |
|
These tycoons dominate a new ranking of
China's 400 richest businessmen, whose combined fortune of 303.1 billion
yuan (S$65 billion) is slightly more than Beijing's 2001 gross domestic
product of 284.5 billion yuan.
Almost half of them are in their 40s, and
the eastern province of Zhejiang leads the pack, providing 62 of the tycoons
on the list.
The list of Shenzhen-based New Fortune
magazine, published in its latest issue, took 18 months of research to
produce and required whittling down the initial list of 2,000 to the final
400 Chinese entrepreneurs.
Citic Pacific's Rong Zhijian, whose
personal fortune is estimated at 6.11 billion yuan, topped the list. He was
also ranked No 1 on a recent ranking of China's richest by US magazine
Forbes.
New Fortune's rich list is believed to be
the first such attempt by the Chinese media to do this sort of ranking. Some
observers also see it as a response to Forbes' ranking, whose credibility
has been questioned by many people, especially those in China.
Ms Feng Yu, an assistant editor with New
Fortune, played down comparisons with the Forbes' list.
'Our research methodology is different
from Forbes. Maybe it's just a coincidence that both magazines have the same
person as China's wealthiest man,' she told The Straits Times.
By its own admission, New Fortune has
acknowledged that its list did not capture everyone they thought ought to
have been on the it, 'given the lack of transparency in declaring personal
wealth'.
Ms Feng added: 'Ultimately, we wanted to
go beyond the rankings and the figures on personal fortunes to explore the
stories and lessons gleaned from their struggles, as well as the successful
business models they adopted.'
Though it's still early days to judge New
Fortune's list, it offers an interesting portrait of China's most successful
entrepreneurs.
A typical entrant in New Fortune's top
400 ranking is a self-made businessma |