Jennifer Woo

PARIS — Lane Crawford said Tuesday its president, Jennifer Woo, would now helm the Hong Kong-based retail conglomerate, the Lane Crawford Joyce Group, effective at the end of August.

The presidents of fashion-forward specialty chain Joyce, accessories retailer Pedder Group and The Lane Crawford Joyce Group Distribution Co. will report to Woo, who takes on the additional role of deputy chairman.

The change in command comes as Bonnie Brooks, president of Lane Crawford Joyce Group since 2003, plans to exit that post in early September to become president and chief executive officer of the Bay, the 94-unit Canadian department store whose Toronto-based parent Hudson’s Bay Co. was recently acquired by America’s NRDC Equity Partners.

Brooks, who spearheaded an expansion and upscaling drive at privately held Lane Crawford Joyce Group, will become a member of its board.

One of Asia’s most dynamic luxury players, the Lane Crawford group has tripled its business in the last five years and expanded its scope beyond Hong Kong and Macau into China, Japan, Taiwan, Singapore, Malaysia, Thailand and Indonesia.

Under Brooks’ tenure, Lane Crawford was repositioned from an old-style department store into a modern fashion retailer, and a distribution company was formed to bring a range of brands to Asia, including Tom Ford, Balenciaga, Stella McCartney, Marni, Jil Sander, Etro, Jimmy Choo, Hugo Boss, Club Monaco, Juicy Couture, Anya Hindmarch and Jo Malone.

In November 2007, Joyce founder Joyce Ma, along with her husband, Walter, and daughter Adrienne, exited the fashion chain bearing her name.

Recently, Andrew Keith, vice president of merchandising at Lane Crawford, was named president of Joyce Boutique Holdings Ltd., succeeding Adrienne Ma.  - 2008 August    WWD


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